Global Achievements
Haier has built a truly global presence by combining local insight with worldwide innovation. Today, Haier is recognised as the No. 1 brand in global major home appliance sales by Euromonitor International for 17 consecutive years, while its leadership in smart living and IoT ecosystems continues to set industry benchmarks worldwide.
Backed by a strong portfolio of international brands, a global innovation ecosystem and a commitment to user-centric growth, Haier continues to shape the future of connected living for millions of households around the world.
Kantar BrandZ Top 100 Most Valuable Global Brands
Haier is the world’s only IoT ecosystem brand on the list for eight consecutive years.
Euromonitor International Ranking
Haier is the N.1 brand of major household appliances in the world in retail sales for 17 consecutive years.
Fortune World's Most Admired Companies
Haier Smart Home was named one of the Fortune’s Most Admired Companies in the world.
Fortune Global 500
In 2025, Haier Smart Home was once again listed in the Fortune Global 500 list for eight consecutive years.
Haier Smart Home has been awarded the Sustainable Markets Initiative’s 2023 Terra Carta Seal for its exceptional waste recirculation and recycling processes and for the renewable energy targets set for Haier Europe.
Recognition in Top Business Schools
Haier’s leading model has become one of the forerunners in global enterprise transformation, and has been recognized in prominent academia and business school globally as a successful case.