Play with the Number Ones
Where Smart Innovation Kicks Off with Pure Football Passion
Haier is stepping onto the global pitch in style, announcing powerhouse partnerships with Liverpool Football Club and Paris Saint-Germain. It’s a game-changing move that unites Haier’s world-leading smart-home technology with the roar, pride, and electric atmosphere of two of football’s most legendary clubs.
Supporting the best tennis tournaments
As Official Global Partner of Liverpool Football Club, Haier shares the team's ability to stay ahead of the game, shaping it rather than adapting to it, leading rather than following, and achieving greatness by focusing on every detail.
Partnering the very best in global football
Haier is Official Global Partner of Paris Saint-Germain, and, like this outstanding club, it is a master at anticipating rather than reacting, turning instic into excellence, and coordinating every element to provide perfect results.
The Values That Drive Haier and Champions on the Pitch
From control and power to strategy and seamless teamwork, every element of Haier innovation reflects the spirit of football. Discover how these shared values create performance that’s always match-ready and built for the top of the table.
Imagine having a real-time advantage on the pitch and in life. Haier’s connected features, from instant notifications to voice-controlled command, keep you in complete control, like the perfect finish.
Lines make the difference. The expression of elegance on the pitch and at home, thanks to household appliances with a unique design, premium materials and the finest finishes. Every detail plays for a winning performance.
Number ones know how to dose power. When they have to raise their performance on the pitch and reach the highest levels to achieve professional results.
Intelligence is your set piece. The most revolutionary way to greatness is through intelligence and smart connectivity, save energy to reach the top faster and remain #1.
